Ahrefs

Ethical Marketing: Definition, Principles, & Examples

To broaden my initial understanding of the topic, I: Spoke with three marketers whose marketing efforts are guided by their ethics. Polled marketers on both Ahrefs’ and my personal Twitter account. Trawled websites and other resources. A...

Top Trending Topics

  We’ve pulled a list of keywords that are currently trending or trended in the past three months from our database of 19.8 billion keywords. We discovered these trending topics by looking at the keywords in our database that had the…Re...

Broken Link Building: The Complete Guide

But it’s not entirely foolproof, and there’s some nuance to doing it well. In this guide, you’ll learn how to get backlinks from broken link building. But first, let’s cover the basics. What is broken link building? Does broken link…Read more &#8...

Canonicalization: What It Is & How It Works

According to Google Webmaster Trends Analyst Gary Illyes, ~60% of the internet is duplicate content. Canonicalization is complex and often misunderstood. I don’t think most of the duplicates are nefarious. It’s mostly going to be technical issues that ...

What Is Link Bait? 7 Successful Examples

  That is one of the many reasons why link building is hard. Pages need links to rank. Yet not all pages will earn them. But there is a certain type of page you can create that will naturally earn links…Read more ›

11 Internet Marketing Strategies That Work

To help answer that, we’ve dissected internet marketing into its most basic strategies. We’ve also simplified them so you can get started right away. In this article, we’ll cover 11 internet marketing strategies that work: Search engine optimization Co...

SEO Vs. SEM: What’s The Difference?

Both SEO and PPC are ways to market your business in search engines. So both are types of search engine marketing (SEM). In this guide, you’ll learn how to create a winning SEM strategy to drive more traffic to your…Read more ›